Service Level Agreements guaranteeing 99.9% up time
In today’s competitive marketplace sales teams need more collaboration with all the elements in the pipeline, from marketing and vendors to that all-important customer engagement. It’s the kind of opportunity that software developers have leveraged for a number of years in offering collaborative platforms touting better means to achieve better cost controls and more revenue.
But then once installed, the learning curve in using such platforms can put on hold the hoped-for benefits; this, because the levels are too complicated, or users fall back to their old ways, such as relying on email, Excel and even Word to track department progress, retrieve documents or generate—inaccurate—reports.
Two of the most commonly used platforms today by sales and marketing are Salesforce and Microsoft Dynamics CRM; the former, of course, was started by execs at Oracle back in 1999.
As luck would have it, back in 2007 its own home-office Salesforce installation was the recipient of a major phishing attack. This compromised the contact information throughout the company, and led to questions throughout the CRM sector about the need of better security.
Today, in drilling down on the question of using Microsoft Dynamics CRM vs Salesforce Microsoft Dynamics CRM vs Salesforce (SF), and with the industry’s security standards in place, it’s more about delivering performance as a productive tool.
For example, SF does provide an overview on selected data, but, at times, not on a single screen; what’s more, the formatting of the screens requires extensive scrolling.
Microsoft Dynamic CRM offers a slew of ‘what-if’ data analysis that allows users to set up different business scenarios to determine projected outcomes. More importantly, it provides a number of Service Level Agreements guaranteeing 99.9% uptime.
Recently, Microsoft entered into an agreement with Salesforce to integrate the Redmond Giant’s Office 365 into the Salesforce platform. This ‘odd couple’ arrangement is forward thinking according to Microsoft’s CEO, Satya Nadella, to bring more focus to the importance of mobile and cloud computing.
Still, it points to the many shortcomings within the Salesforce suite that are already integrated into Microsoft Dynamics CRM:
“…if we had to recommend one CRM system over the other, we’d always recommend Microsoft Dynamics CRM, because, well, we think it’s the better of the two!” (Marcia Doron from Altico).
Contact us to learn more about CRM software and how it can help your business or organization.